BORN READY

  • Two brothers from Cornwall, with a passion for farming and the drive to carve their own path.

  • We believe in keeping it real, keeping it proud, and bringing farming to everyone everything we create starts with our life on the land and ends with something the whole world can wear with pride

  • Farming families, pedigree breeders, rugby clubs and anyone who lives for the land

AGRI BORN READY LAUNCH ITEMS

LIMITED EDITION LAUNCH HOODIE LIMITED EDITION LAUNCH HOODIE
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LIMITED EDITION LAUNCH HOODIE
£45.00

THE LAUNCH EDITION: "BORN READY" HEAVYWEIGHT HOODIE

LIMITED DROP | 001

The Legacy Starts Here. This isn't just a hoodie; it’s a statement of intent. Designed for those who were raised in the yard and forged on the pitch, the Launch Edition Hoodie celebrates the grit, family, and future of the modern agricultural life.

THE BUILD

We didn't just pick a blank off a shelf. We built this to survive a 5:00 AM start and still look sharp at the rugby club in the evening.

  • Fabric: Ultra-heavyweight 450GSM Cross-Grain Cotton. Thick, durable, and warm enough to replace a jacket.

  • The Finish: "Matte-Touch" exterior with a brushed fleece interior for maximum comfort against the elements.

  • The Detail: High-density 3D embroidery featuring the signature AGRi Zwartbles and Beef Cow icons. Every stitch is reinforced for "farm-proof" longevity.

  • The Fit: Oversized "Box-Cut" for ease of movement—whether you’re tossing hay or throwing a pass.

HOW IT WAS MADE

The Launch Edition was born from the dirt. Inspired by our founders—a John Deere enthusiast and a Massey Ferguson fan—we wanted gear that looked as high-end as the machinery we run. Each piece has been stress-tested in the fields of the UK to ensure the "Born Ready" promise isn't just a slogan—it’s a guarantee.

WAYS TO ENJOY IT

  • In the Yard: Layer it under a gilet for those freezing morning checks.

  • On the Sideline: The heavyweight hood stays up and stays warm while you’re cheering on the local XV.

  • The Lifestyle: Clean enough to wear into town, rugged enough to wear to the mart.

A COLLECTOR’S PIECE

This is a Limited Edition Release. To celebrate our launch, the Founders' Number '25' is subtly integrated into the design. Once this drop is gone, it will never be restocked in this colorway again.

Quick Tips for your Product Page:

  • Sizing Advice: Mention if it's "True to Size" or "Over-sized."

  • Washing Instructions: "Wash inside out at 30°C to protect the embroidery" helps customers keep that premium look.

  • The "Hype" Factor: Add a "Remaining Stock" counter if your website platform supports it—it drives that "Limited Edition" urgency!